10 tweet summary of NFP Tweetup 32 – Getting off to a good start

Here’s a 10 tweet summary of last night’s NFP Tweetup. I wasn’t actually able to attend the event, but that’s no barrier to summarising the best material from twitter 🙂

Innovation and failure – Luke Williams, RNLI

Set up organisation-spanning structures to keep an eye on trends:

Formal approval processes often take longer than tech implementation work:

How to decide whether to jump a trend:

  • Where is this trend in its lifecycle? Has it peaked? Which other organisations have taken part?
  • Can we relate it to our organisation?
  • What time/resources do we need to make it happen?
  • How do we make it authentic to the trend?
  • Does taking part present any risks?

RNLI are using chatfuel.com to build a Facebook bot.

Tips for getting buy-in for an idea:

Writing a digital brief – Jonty Sharples, Hactar

Headline structure for a digital brief:


Start with the user need and then think about the product. Not the other way round.

Digital Transformation approaches and language – Joe Freeman, Breast Cancer Now

Some resources on transformation recommended by Joe:

https://medium.com/@gadsby/a-digital-transformation-manifesto-1441faef7124#.h929p17e4

https://medium.com/@lucia_adams/my-love-hate-relationship-with-the-term-digital-transformation-db27bec0cde#.ss65flj3r

Eat Sleep Work Repeat podcast

Transformation but not as you know it…

Digital transformation is mostly about culture and ways of working, not technology

Tactical tip: fundraising events teams are usually very receptive to new ways of working to help them reach their goals:


(This has been my experience too.)

Two tools for measuring how well your organisation is doing digitally:

Digital Maturity Matrix